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EMPLOYMENT HISTORY
President, inspirespeak
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2007 to Present |
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| Hudson Valley Hospital Center, |
1988 to 2007 |
| Director of Public Relations |
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| Catholic Medical Center of Brooklyn &
Queens
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1978 to 1988 |
| Executive Assistant to the Vice President
of Operations |
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| Merrill Lynch, Pierce, Fenner & Smith,
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1968 to 1973
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| Advertising/Sales Promotion Assistant |
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SUMMARY OF QUALIFICATIONS
- 19 years experience in hospital marketing and public relations.
- Seasoned service excellence/customer service trainer.
- Experienced in dealing with the media (newspaper, radio and
television).
- Excellent communicator both in writing skills and public speaking.
- Self-starter who tackles projects start to finish with minimal
direction, and meets deadlines.
- Team player.
RELEVANT ACCOMPLISHMENTS
- Average placement of press releases in newspapers: 13 times
per month.
- Experienced in crisis management.
- Experienced in media placement and managing an advertising
budget.
- Won several awards for concept, design and writing of annual
reports.
- Successfully promoted numerous physicians' practices.
- Marketed and promoted six hospital satellite offices.
- Produced and directed two health related monthly cable television
shows.
- Coordinated the production of a one-hour monthly radio show
for four years.
- Developed and managed a physician referral service that serves
10,000 people per year.
- Expanded an existing hospital wellness program that increased
attendance by 50%.
- Marketed hospital services via a speaker's bureau that reaches
out to community groups.
- Created special events to coincide with marketing goals.
- Increased usage of hospital services by continual training
of staff in service excellence.
- Instituted several direct mail campaigns.
- Wrote and designed all hospital informational brochures.
- Chairperson of hospital’s Reward & Recognition Team,
and member of the Leadership
Institute.
- Named Woman of the Year 2005 by the Association of Women in
Communications
EDUCATION
B.S. from Mercy College, Dobbs Ferry, NY (3.85 GPA)
Major: Behavioral Science/Minor: Hospital Administration
(Graduated Magna Cum Laude)
PROFESSIONAL ASSOCIATIONS
Association of Women in Communications
Healthcare Public Relations & Marketing Society
Business and Professional Women (DeVries Chapter)
Rehoboth Dewey Chamber of Commerce
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